Wednesday, January 04, 2023

The fate of Hershey's Kisses in Basel

When my son Miles was about four, he was invited to his friend Colleen's birthday party here in Basel. Back in the United States a week earlier, Colleen's mother Jamie had bought a gigantic bag of Hershey's Kisses to serve at the party. But when the expatriate parents enthused about their childhood comfort food to their children, the children – most of them born or at least raised in Basel – thought the Kisses were disgusting. Surprised, the parents tried them, too – and thought they were disgusting. In the chocolate paradise of Switzerland, the children had never eaten bad chocolate from the United States – and the parents had lost the taste for it. (Andrew Shields, #111words, 4 January 2023)


(This text was inspired by this article on American chocolate by Arwa Mahdawi.)

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